This organization serves as a platform for growth, focusing on building brand strength and staying relevant in a rapidly changing world. By connecting global, iconic brands more closely to the evolving needs of consumers, it ensures a strong foundation for both the present and future generations. […]
The core competencies of the Marketing Department can be summarized as follows: Brand Management, Global Advertising Campaigns, Media Management, Promotions, POS & Sales Material, Digital Marketing, Line Openings, Trade and Co-op Advertising, In-Store marketing, Sponsorships, Events, PR and Testimonial/Celebrities...